In 1965, Otto Preminger’s slick mystery Bunny Lake Is Missing was released starring Laurence Olivier, Carol Lynley, and Keir Dullea. The story of a little girl who may or may not exist gone missing from a nursery school, was expertly acted, beautifully filmed in b/w, and thrillingly scored. Critical reaction was mixed though some reviewers raved but moviegoers stayed away anyway. Watching the dull trailer below I can see why as it captured nothing of the film’s brilliance. Preminger was a talented director but he had no business being a pitchman for any movie even his own.
Hollywood may not make’em like the used to but they sure know how to make much better trailers!